testimonials
“In May ’08, shortly after coming aboard, the Hive gathered with Barbara’s for a summit to create our first-ever brand plan. The Hive understood our core values, a position we could own, the marketplace we ’play‘ in, and where we needed to go. This plan has allowed us to continue forward and rebrand our company. We have now completed the rebrand, which included an 87 SKU total repackage design, new website, new advertising, new PR company—basically, new everything. The Hive’s insight and vision set the stage for success with the rebrand, and partnered with us to see it through.”
Dawna Pirkle
Marketing Manager
Barbara’s
“I’ve had the pleasure of working with the Hive for several years on numerous projects. From single-store transaction-building campaigns to category rebranding projects to pushing the limits of our brand messaging, they always deliver. Their strategic approach and thinking is top-notch, along with their ability to be truly embedded both for our business needs and for our important cultural landscape. DeeAnn and her team at the Hive run a great flank to our internal team that is challenged by a busy, constantly evolving, and highly competitive environment.”
Danny Olivas
Executive Marketing Coordinator
Whole Foods Market, Northern California
“We feel that the Hive is a perfect partner to help us communicate our difference–—premium, personalized, principled, and authentic—in part because we believe the Hive shares those same core values. We are VERY HAPPY with the magic the Hive has sprinkled into our brochures and our website, and I’m optimistic that it will lead to more bookings. One thing for sure, it has all elevated our level of credibility with our peers and within our industry.”
Kirk Hoessle
President
Alaska Wildland Adventures
“The Hive stepped in to help us at a stage where our marketing messages and execution were not pinned to strategic objectives, did not convey a unified message, and visually were far from compelling. They turned those conditions around for us. But that’s only part of the story. As good as their strategy and execution were, they provided equally valuable service by truly becoming our marketing partners, advising us on a myriad of issues only indirectly related to advertising. And in the 30 years I’ve been starting and running businesses, they’re the nicest advertising people I’ve ever worked with.”
Duane Kelly
President
Salmon Bay Events
“Our goal was to create an integrated branding campaign that communicated the credibility, depth, and breadth of each site to their local audience. To accomplish this once can be difficult. But to develop a unique positioning and creative approach that translates from Aberdeen to Miami is a daunting task. The Hive’s combination of discipline and ingenuity delivered the right balance for us.”
Amy Dalton
Director of Marketing and Communications
Knight Ridder Digital
“The Hive is both playful and strategic with a very strong aesthetic—a very good fit for our brand.”
Jill Johnson
Vice-President
Gymboree Play & Music
“Thank you for the fantastic new KeepMedia logo. This week I’ve rolled it out to publishing partners, to our chairman, to the team. And they love it. They love it. Everyone warms right up to the kangaroo, and appreciates its pairing with our punchy name. This is exactly the message consumers were talking about in our focus groups when they begged us to make our content site easy and friendly. I urge you to file my name and number in your permanent Rolodex of thrilled clients who will turn to you and point toward you again and again. It’s been such a pleasure.”
Lisa Stone
VP Publishing and Merchandising
KeepMedia
