The ODC is a contemporary dance company founded and led by women, and located in San Francisco. They gathered America’s most influential female artists, authors, and change-makers together for a two-day symposium on creativity called “Women Who Frame the World.” In 2011, they came to us for a visual identity that would drive ticket sales among a very specific group of patrons in the art community. Our design work included a “photo corner” logo inspired by the conference name, event invitations, and a website. Since the symposium was also a workshop for attendees to explore their own creative processes, the site featured an interactive gallery where attendees could upload their artwork once they registered.